The Sales Process

Selling your home or condo is serious commitment and requires a dedicated focus on the part of your real estate agent. Here at Greater Fort Myers Real Estate, we view this relationship as a partnership where we work together with the seller to achieve a common goal of maximizing the return on your home.

To achieve our shared objective of maximizing your return, we have developed a defined sales process to most effectively sell your home.

Step One: Comparative Market Analysis

  • Tour property and seller strategy meeting
  • Research comparative active, pending and sold listings
  • Assess costs associated with repairs or deficiencies
  • Prepare and present property valuation report

Step Two: Prepare Property

  • Review sales process
  • Provide recommendations to increase property appeal for buyers
  • Assist in scheduling any pre-listing repairs

Step Three: Selling Campaign

  • Review public records and property data
  • Enter listing in Multiple Listing Service (MLS)
  • Feature property on Greater Fort Myers website
  • Promote property via blogging and social networking
  • Publish listing on national syndications sites
  • Arrange showing schedule and instructions
  • Pre-qualify potential buyers

Step Four: Receiving Offers

  • Prepare and present all offers
  • Track contract deadlines
  • Coordinate bank appraisal and home inspection
  • Assist in arrangement of repairs identified inspection
  • Handle coordination with title company and/or attorneys
  • Confirm execution of contracts and documents

Step Five: The Closing

  • Review documents for accuracy
  • Confirm that all contingencies have been met
  • Coordinate closing schedule with all parties
  • Handle key transfer